This privacy policy (“Privacy Policy”) describes the practices of WAC Group (“WAC Group” or “we” or “Company” or “us”) for collecting, storing, using, disclosing, and protecting information. This policy applies to information we collect:

  • When you visit or otherwise use our website(s):
  • When you interact with us through email.

(collectively, the “Site”). This Privacy Policy does not apply to other websites to which we may link, or to other companies or persons who might be listed as third-party contacts or suppliers on our Site, or to whom we may refer you if you contact us.

Please read this Privacy Policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Site. By accessing or using this Site, you agree to the use of your information in accordance with this Privacy Policy. This policy may change from time to time (see Changes to Our Privacy Policy located below). Your continued use of our Site after we make changes to this policy is deemed to be acceptance of those changes, so please check the policy periodically for updates.

What This Privacy Policy Covers

This Privacy Policy describes the following general aspects of our collection and processing of information concerning you:

  1. Information We Collect
  2. How We Collect Your Information
  3. How We Use Your Information
  4. Children’s Information
  5. Disclosure of Information to Third Parties
  6. Links to Third Party Websites
  7. Your Choices Regarding Your Information
  8. Jurisdiction Specific Terms (including Your California Privacy Rights)
  9. Visitors From Outside of the United States
  10. How We Protect Your Information
  11. Changes to Our Privacy Policy
  12. How to Contact Us

1. Information We Collect

The following generally describes the type of information we may collect about you.

Information Provided by You

We collect information directly provided by you (which may be obtained from emails or forms, e.g., contact requests or inquiries), including, without limitation, the following:

  • Contact information, such as first name, last name, telephone number, and email address
  • Personal identification information, such as contact information

This includes information provided at the time of subscribing to our newsletters, or submitting a contact request or inquiry. We may also ask you for information when you report a problem with our website. Should you voluntarily provide us with personally identifiable information, you consent to our use of it in accordance with this Privacy Policy.

General Browsing

As you navigate through and interact with our Site, we use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

  • Details of your visits to our Site, including the content you view, the date and time that you viewed the content, location data, referring URLs, search terms, other communication data, and the resources that you use to access and use our website.
  • Information about your computer/mobile device and internet connection, including your IP address, operating system, and browser type; network carrier and country code; device ID and/or Ad ID; and browsing information, such as how you interact with the Site.

Even if you do not submit personal information through the website, we gather navigational information about where visitors go on the website and information about the technical efficiencies of our website and services (i.e., time to connect to the website, time to download pages, etc.). This information allows us to see which areas of our website are most visited and helps us better understand the user experience. In this process of gathering information, we may collect personally identifiable and non-personally identifiable information (e.g., domain type, browser type and version, service provider and IP address, referring/exit pages, operating system, date/time stamp, and click-stream data). This helps us to improve our website and to deliver a better and more personalized service, including by enabling us to:

  • Improve the quality of the website by recognizing and delivering more of the features, areas, and services our visitors prefer.
  • Estimate our audience size and usage patterns.
  • Store information about your preferences, allowing us to customize our Site according to your individual interests.

We may also create and use this navigational information to compile statistics about how our visitors collectively interact with our website. We may also maintain this information or associate it with personal information we collect in other ways or receive from third parties.

2. How We Collect Your Information

We collect information when:

  • You Give Us Information: We collect information from you when you submit it to us through our Site or email us.
  • We Collect Information Automatically: We automatically collect certain types of information when you visit our Site. For example, we automatically collect various types of technical information when you use our website (e.g., your interactions with certain links) as otherwise described in this Privacy Policy.

We also may use various technologies to collect information about you, including:

a. “Do Not Track” Signals

Some web browsers have “Do Not Track” or similar features that allow you to tell each website you visit that you do not want your activities on that website tracked. At present, we do not respond to “Do Not Track” signals and consequently, will continue to collect information about you even if your browser’s “Do Not Track” feature is activated. To learn more about DNT signals, please see http://allaboutdnt.com. For information on how we handle Universal Opt-Out Signals, please see our State-Specific Privacy Notice.

b. Use of Cookies

Cookies are bits of electronic information that may be transferred to a visitor’s computer or mobile device to identify specific information about the visitor’s use of the website, email, or other electronic media. The website uses cookies, which assign a unique identifier to your computer. Cookies are typically stored on your computer’s hard drive and are used to help track clicks as you go through the pages within our Site. We may also use cookies to tell us whether you have previously visited the website. We also use cookies which may be set by third parties with whom we have entered into agreements which may enable us to obtain analytics information about the use of our website.

You can set your browser not to accept cookies or to notify you when you are sent a cookie, giving you the opportunity to decide whether or not to accept it. You may also use commonly available tools in your browser to remove cookies which may have been placed onto your computer. However, please be aware that the website requires cookies to operate correctly. Other than as provided herein, we will not use shared local objects (commonly referred to as “FLASH cookies”) unless you are specifically notified that we intend to use them for a specific service. FLASH cookies are cookies that are placed on your computer that are not removed through normal browser management tools.

c. Use of Web Beacons, Clear-GIFs, Pixel Tags and JavaScript

We may use “pixel tags” (also called “action pixels,” “web beacons” or “clear GIFs”) and/or JavaScript plug-ins, placed on our website and in our emails to you. Both pixel tags, which are small graphic images (typically that you cannot see), and JavaScript plug-ins, which is code on a website or in an email message, are used for such things as recording web pages and advertisements clicked-on by a user, or for tracking the performance of email marketing campaigns. These devices help us analyze our customers’ online behavior and measure the effectiveness of our website and our marketing. We also work with third party service providers that help us track, collect, and analyze this information. Third party entities with whom we have agreements may place these devices on the website and/or in emails to use information obtained from them such as pages viewed, emails opened and items upon which you may click in emails. These third party providers may also place cookies onto your computer. Those third party cookies enable us to obtain aggregated information (i.e., information where your personal information has been removed) and user statistics about you and your preferences.

d. Server Logs and Widgets

A web “server log” is a record of activity created by a computer that delivers certain web pages to your browser. Certain activities that you perform on our Site may record information in server logs. The server log may record the search term(s), or the link you clicked on to bring you to our website. The server log may also record information about your browser, such as your IP address and the cookies set on your browser.

A “widget” is generally an application that can be embedded in a webpage. Widgets can provide real-time information to the webpage. Widgets are often provided by third parties and we may provide widgets on our Site. Widgets may enable the third parties that provide them to collect data about users visiting the website.

3. How We Use Your Information

We use the information we collect in a variety of ways. We collect information from you because it helps us to improve our Site, analyze traffic, and respond to inquiries. Specifically, we use the information we collect:

a. To Provide our Services

For business purposes, such as to:

  • Provide you with information on Our Brands and links to the Brand Sites;
  • Respond to your inquiries;
  • Connect you with Our Brands or Manufacturers to help fulfill your needs;
  • Allow you to subscribe to our newsletter;
  • Provide support and respond to questions from you and other website visitors;
  • Improve our website and services;
  • Learn about customers’ needs;
  • Contact consumers for research, informational, and marketing purposes;
  • Support you in fulfilling your objectives;
  • Track traffic patterns and website usage.

When permitted by law, we may also use your personally identifiable information to contact you in ways other than email or regular mail, such as via telephone contact, facsimile or text message.

b. To Market to You

To send you promotional, advertising, and other marketing materials or communications from us, our brands, or our manufacturers, and provide you with more relevant advertisements. We may correlate your information with other commercially available information to identify demographics and preferences to assist us in our marketing efforts, and provide specific relevant marketing, promotional, or other information to you.

c. To Improve our Business

To help us design and deliver our Site, including but not limited to as part of our network’s functionality, engineering activities, and troubleshooting.

d. As part of Business Transfers

In the event that we:

  • Are subject to negotiations for the sale of our business or part thereof to a third party;
  • Are sold to a third party; or
  • Undergo a re-organization, we may need to transfer some or all of your information to the relevant third party (or its advisors) as part of any due diligence process for the purpose of analyzing any proposed sale or re-organization. We may also need to transfer your information to that re-organized entity or third party after the sale or reorganization for them to use for the same purposes as set out in this policy.

If we, or substantially all of our assets, were acquired, or in the unlikely event that we go out of business or enter bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer may continue to use your personal information in accordance with this Privacy Policy.

e. To Comply with the Law and Our Legal Obligations

To investigate claims and/or legal actions, violations of law or agreements, and as part of complying with relevant applicable laws and legal process. For example, we may disclose your information in order to comply with or respond to a request or requirement pursuant to law or regulation, or from a governmental or judicial body, or to help prevent fraud or for risk management purposes.

f. To Protect Ourselves and Our Users

To the extent necessary to detect, block, report and mitigate cyber-threats, improve our network and information security, and in order to prevent or detect fraud. Network and information security means the ability of a network or of an information system to resist events, attacks or unlawful or malicious actions that could compromise the availability, authenticity, integrity and confidentiality of stored or transmitted data, or the security of the related services offered by, or accessible via those networks and systems.

We may use your information to cooperate with police and other governmental authorities, or to protect the rights, property or safety of visitors to the website or the public.

g. When We De-Identify or Aggregate Information

We may collect, use, transfer, and disclose information that is de-identified or does not identify you. To the extent we combine information that is de-identified or does not identify you with information that does identify you that we collected directly from you on the Site, we will treat the combined information in accordance with the practices described under this Privacy Policy.

4. Children’s Information

We recognize the importance of children’s safety and privacy. The website is not designed to attract children, and is not directed at, or intended for use by, children under the age of 13. In accordance with the Children’s Online Privacy Protection Act (“COPPA”), we do not request or collect any personally identifiable information (“PII”) from anyone who we know to be under the age of 13. If you are under the age of 13, you should not register with, or provide information to or from, us.

If we become aware that a user of our website is under the age of 13 and has provided an online registration or other PII without prior verifiable parental consent, we will take all commercially reasonable steps to delete such information from our files and not to use such information for any purpose (except where necessary to protect the safety of the child or others as required or allowed by law). We ask all parents and legal guardians to assist us in our efforts to comply with COPPA by prohibiting children under the age of 13 from providing us with any of their PII. If you have knowledge or become aware that a child under the age of 13 has submitted PII to us, please contact us and we will remove that child’s PII from our files.

If you are under the age of 18, you should use this website only with the involvement of a parent or legal guardian and should not submit any PII to us.

If you are a resident of California under the age of 18, please also see the Your California Privacy Rights section of this Privacy Policy.

5. Disclosure of Information To Third Parties

We may disclose personally identifiable information and non-personally identifiable information externally to our affiliates, licensees, and joint venture partners, as well as to other third-party service providers who help us provide operational services for the website and our business. However, we require these service providers to use your information only for our benefit and in accordance with this Privacy Policy. These service providers include, but are not limited to:

  • Email Marketing Services Providers: Business entities that provide email address management and communication contact services;
  • Information Technology Service Providers: Network equipment and application management providers and hosting entities;
  • Other Service Providers: Other service providers involved in services and activities as described in this Privacy Policy.

We may also share personally identifiable and non-personally identifiable information with selected third parties who may use your information for reasons other than for our benefit, including:

  • Legal and Investigator Service Providers: Judicial, administrative, legal, financial, and/or accounting providers, related government entities, and adverse parties, for legal compliance, investigations, or to prevent physical or financial harm.
  • Business/Asset Purchasers: In the event of sale, re-organization, or bankruptcy, we may transfer some or all of your information to relevant third parties or acquirers, who may continue to use your information in accordance with this Privacy Policy.

We may also share personally identifiable and non-personally identifiable information with selected third parties who may use your information in accordance with their own privacy policies. By using our Site, you agree to your information being collected and used in this manner. These companies include but are not limited to:

  • WAC Group Brands and Manufacturers: WAC Lighting, Modern Forms, and Schonbek (collectively “Our Brands”). Information shared with Our Brands and their manufacturers is governed by their respective Privacy Policies. Our Site may link to Brand Sites, and visiting a Brand Site is subject to that Brand’s privacy policy. For more information:

Third parties may also use various technologies through our Site to collect information about you. These include:

7. Your Choices Regarding Your Information

If you do not consent to the way in which we may use your personal information, please do not submit any personal information to us.

Opt-Out of Email Promotions

If you do not wish to receive emails about special offers and other promotions from us, click the unsubscribe link located in our emails.

Updating Your Information

We prefer to keep your personal information accurate and up-to-date. If you would like to change your contact information, please contact WAC Group at https://wacgroup.com/contact-us.

You may also contact us, as provided below, to request access to, correct or delete any personal information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

Tracking Technologies

You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. To learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website. If you disable or refuse cookies, please note that some parts of this Site may then be inaccessible or not function properly.

How to Opt-Out by Mail or Email

If you do not wish to receive other marketing materials from us and/or if you do not want us to share your personal information with other entities as stated in this Privacy Policy, please provide us with your exact name and address and advise us that you wish to opt-out for information sharing or receiving information from us or both as the case may be. Please direct your opt-out requests to:

https://wacgroup.com/contact-us

8. Jurisdiction Specific Terms

To the extent WAC Group processes Personal Information originating from and protected by the data privacy laws as provided in the State-Specific Privacy Notice, then the terms specified in that section with respect to the applicable jurisdiction(s) (“Jurisdiction-Specific Terms”) apply in addition to the terms of this Privacy Policy. In the event of any conflict or ambiguity between the below Jurisdiction-Specific Terms and any other terms of this Privacy Policy, the applicable Jurisdiction-Specific Terms will take precedence, but only to the extent that the Jurisdiction-Specific Terms apply to WAC Group.

a. Your California Privacy Rights

We collect various types of personal information about you during the course of your relationship with us as a customer. Under California law, if you are a resident of California, you may make a written request to us about how we have shared your information with third parties for their direct marketing purposes. In response to your written request, we are allowed to provide you with a notice describing the cost-free means to opt-out of our sharing your information with third parties with whom we do not share the same brand name, if the third-party will use such information for its direct marketing purposes.

If you are a California resident under the age of 18, and a registered user of our Site, California Business and Professions Code Section 22581 permits you to request and obtain removal of content or information you have publicly posted. To make such a request, please send an email with a detailed description of the specific content or information to https://wacgroup.com/contact-us and include “CA Removal Request” in the subject line. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested.

If you would like to exercise your rights under California law, please send your written request to the email address or postal address below. Please include your postal address in your request. Within thirty (30) days of receiving your written request, we will provide you with a Third-Party Direct Marketing Opt-Out Form so you may request that your personal information not be disclosed to third parties for their direct marketing purposes:

https://wacgroup.com/contact-us

9. Visitors From Outside of the United States

We are a United States company that utilizes service providers located in the United States. Therefore, when you use our Site, your information may be transferred to, stored and/or processed outside of the country in which you reside and may be maintained on servers and systems located within the United States or other countries. The data protection laws in the United States and those other countries might not be as strict as those in your country. By using our Site and/or submitting information to us, you specifically consent to the transfer of your information to the United States and those other countries and the facilities and servers utilized by us and those with whom we may share your information.

10. How We Protect Your Information

We believe in providing a safe and secure experience for all of our online visitors. To that end, we have implemented security measures to help protect the information collected from you. We utilize Transport Layer Security (TLS) encryption on our website to encrypt traffic and help prevent unauthorized access to your personally identifiable information. For example, a solid key icon or a locked padlock icon next to the website’s URL in your web browser confirms the website is secured through TLS, and the website’s URL should automatically change from “http” to “https”.

While we use the foregoing security measures to protect your information, please note that no transmission of data over the Internet can be guaranteed to be 100% secure, and no security measures are perfect or impenetrable. As a result, while we strive to protect your information, we cannot ensure that any information we receive, store or otherwise utilize is completely secure. You can reduce these risks by using common security practices such as choosing a strong password, using different passwords for different services, and using up-to-date antivirus software.

11. Changes to Our Privacy Policy

We reserve the right to change this Privacy Policy at any time, in whole or in part, at our discretion and without prior notice. In the event we make material changes to this Privacy Policy, we will post any such changes or amendments in our then current Privacy Policy on the website, which will supersede all prior versions. Therefore, please review this Privacy Policy from time to time so that you are aware when any changes are made to this Privacy Policy. In any event, your continued use of the Site after such change constitutes your acceptance of any such change(s) and the policy as updated.

This Privacy Policy and each of its revisions is effective as of the date it is posted, which is indicated by the LAST MODIFIED date found at the top of the policy.

12. How to Contact Us

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at:

https://wacgroup.com/contact-us